Social Media & Marketing Manager

Now Hiring | Australian Premium Fashion | Melbourne

The Brand | 

This Australian premium brand has seen significant growth through their wholesale and eCommerce channels recently and are making their mark on a global scale with expansion to the Middle East, US and NZ. Captured by signature silhouettes, premium fabrications and considered detailing, you will know this brand as hosting a range of high-quality basics and stunning RTW with a focus on dresses.    

The Role | 

Based from their Port Melbourne Head Office, you will bring your balance of creative and analytical skillset as a Social Media Manager from a fashion brand.  You will drive marketing activity and create an innovative and dynamic social media plan that capitalizes on their global growth.  

  • Manage and mentor your team to execute planned activity and achieve desired results in line with company standards. 

  • Oversee team planning to ensure relevant and engaging content in conjunction with creating and executing additional marketing activity. 

  • Analyse and make recommendations based on campaigns, social media customer engagement and metrics. 

  • Compile and present weekly analysis and reporting to improve practices, identify trends and trial new initiatives within weekly sales and marketing meetings. 

  • Develop reporting to summarise brand campaigns and to enhance decision making accuracy. 

  • Accountability for the management of ‘on-brand’ initiatives across all touch points. 

  • Management of the end-to-end process of sale events & product launches including Social Media, PR, Influencers and Offline. 

  • Reporting to the Directors and working alongside the e-Commerce Manager and wider team. 

  • Continually research new trends, competitors and strategies and brainstorm innovative and new ideas to drive success and achieve set KPI's. 

  • Develop and implement the annual social media and marketing strategy and plan. 

  • Maintain and continually build the brands media list, marketing and social calendars. 

  • Manage the annual marketing budget to achieve KPI's. 

  • Manage and liaise with external PR agency to build strategies and global expansion. 

  • Liaise regularly with key members in the e-commerce team to provide consistency between the website, eDMs and Social Media. 

  • Develop and pitch upcoming activities to media to secure brand placement and awareness in relevant media outlets. 

 

The Skillset | 

  • 3+ years experience within a similar role. 

  • Proven experience of leadership and an engaging and collaborative management style  

  • Intimate understanding of social media platforms and algorithms. 

  • Proficient in marketing research and statistical analysis. You can read data easily and readily and make qualified insights from this  

  • Experience and confidence in content creation and editing for social media ie. imagery, video (reels, TikTok etc.) 

  • Highly Creative, innovative and a passion for social media. 

  • Impeccable written and verbal communication skills and copy writing ability. 

  • High attention to detail, strong time management and organizational skills. 

  • Intermediate to Advanced knowledge and use of Adobe Photoshop. 

  • A tertiary qualification in social media and/or marketing is advantageous, but not essential. 

 

The Offer | 

  • Uncapped commission offering unlimited earning potential. 

  • Friendly team culture - Join a dynamic team who support and uplift one another. 

  • Staff discounts - Outstanding staff discounts giving you access to all our latest styles and trends at a fraction of the retail price. 

  • Convenient location - Located just outside of Melbourne CBD, close to public transport and the chance to work close to home. 

  • Free on-site parking available. 

Connect with Jo Dickson via jo@thetalentmill.com.au for further details! 

The Talent Mill Recruitment division is a bespoke recruitment consultancy and talent acquisition specialist within the fashion, lifestyle, and retail industries. With more than 10 years of specialist expertise with luxury retail, Australian & Contemporary designer, beauty, and lifestyle brands globally we discover, recognize, and connect inspiring individuals to the most 

  

 


  

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