Global Marketing Manager
Now Hiring | Australian Global Beauty | Melbourne
The Brand |
This haircare and styling brand is one of the fastest growing beauty brands globally – and is based right here in South Melbourne! As they grow in the USA, UK, EUROPE and UAE, stocked in over 5,000 + stores globally - they are looking for an experienced Global Marketing Manager to join their fast-growing team.
The Role |
Develop and implement cohesive global marketing & brand strategies and campaigns, maintaining consistent global branding and visual identity across various marketing channels including Trade, PR, Events, Print, Media & Digital.
Work closely with the Content & Partnerships team to ensure all marketing collateral required is delivered for all digital, print, and retail trade.
Ecommerce/Digital: Oversee all website & EDM/SMS campaigns and work with external paid ads team to ensure ecommerce marketing campaigns are aligning with market demand.
Work with website development team to ensure all digital content and websites are up to date.
Trade Marketing: Work with global wholesale retailers to ensure the brand are effectively participating in trade marketing in store/retail digital campaigns with an ROI, and support the wholesale retailers for any marketing related queries.
Events/PR: Oversee all organisation of global brand activations, working with internal and external teams to project manage from start to launch ensuring we meet all deadlines.
Work closely with Graphics Design team to ensure marketing materials and packaging, alongside any graphics required for events/trade marketing and digital.
Manage marketing budgets effectively, ensuring optimal allocation of resources for maximum impact and ROI across events, print, media, digital/ecommerce and socials.
The Skillset |
Minimum 5+ years experience working in a similar role, with global responsibility
Experience in managing, and executing PR activations and events
At least 5 years experience leading marketing teams and passionately helping others to develop and progress.
Significant experience and success in launching and building marketing strategies at a global scale, a burning passion for driving innovation and customer-centric marketing strategies and be a highly collaborative, committed and engaging leader.
You are hands on – with a can do attitude - roll up your sleeves and lead from the front
Understand marketing campaign timelines and production deadlines.
Comfortable with working and communicating to international time zone requirements; and open to periodic domestic and international travel for brand, distributor and industry events and meetings.
Ideally has worked in an agency environment and worked with events management.
Proven experience in marketing strategy, in a fast moving and global business, ideally B2B and B2C e-commerce.
A deep understanding of the channels and methods to grow a brand following and enjoy being involved in both brand strategy and implementation.
Commercial mindset with strong analytical skills and background.
Proven track record leading notable brand strategy, campaigns and activations.
Experience in managing budgets and tracking spend effectiveness.
The Offer |
Based in South Melbourne you will be onsite 4 days a week and WFH 1 day, there is international travel involved to some seriously dreamy locations, as well as fast tracked career progression as this company grows into a global beauty brand!
Run don’t walk to be included for this dream job! Email careers@thetalentmill.com.au or reach out to Ange for a chat about this role!
The Talent Mill Recruitment division is a bespoke recruitment consultancy and talent acquisition specialist within the fashion, lifestyle, and retail industries. With more than 10 years of specialist expertise with luxury retail, Australian & Contemporary designer, beauty, and lifestyle brands globally we discover, recognize, and connect inspiring individuals to the most desirable brands as trusted support to founder-led start-ups, SME’s, and multinational corporations within the fashion & retail industry.
Recruitment – but make it ethical, not transactional. Quality over quantity – always. Truly consultative and delivered at pace. We hold a genuine passion and expertise for the industries we support and offer a unique and modern recruitment proposition – one where we develop long term, meaningful relationships with all stakeholders.