Head of Marketing
Now Hiring | New Global Retail Brand | Sydney
The Brand |
This is an exceptional opportunity to join a new retail business backed by PE – this brand is launching in April 2025 and will have a global reach, with Lingerie, Beauty and Sleepwear product categories – they are recruiting passionate, driven people who are changing the game! If you’re someone who genuinely cares about creating exceptional customer experiences and wants to be part of something truly special, we want to hear from YOU!
The Role |
We are looking for a seasoned Head of Marketing to lead their team – reporting to the Chief Marketing Officer – you will bring extensive experience in a high revenue business. This is an opportunity to build out a global marketing strategy and marketing infrastructure for a business that will scale quickly.
Marketing Calendar: Develop market-specific marketing calendars by channel and day
P&L Accountability - Owning and driving the P&L for the marketing function
Content Strategy: Create on-site content plans and organic social strategies for each market, including content briefs and timelines.
Influencer & PR Management: Onboard and manage influencer and PR agencies, create standard contracts, and oversee campaigns.
Creative Briefing: Provide clear briefs for content creation across digital channels (web, email, social), including image and copy requirements.
Campaign Launches: Oversee launch briefs for PR, influencers, and events, ensuring smooth execution and alignment with brand objectives.
Sample & Product Coordination: Manage product samples for content shoots, mapping to campaigns and acquisition channels.
Social Media & Email: Set up and manage organic and paid social accounts, integrate analytics tags, and lead email acquisition strategies.
Reporting & KPIs: Track campaign performance, manage budgets, and report on key metrics and costs.
Competitor & Talent Insights: Conduct competitor analysis and support talent selection for campaigns and content shoots
The Skillset |
Extensive marketing knowledge and expertise across a high revenue business within the retail industry
Highly analytical and data driven – Advanced experience with media negotiations to amplify the media budget.
Extensive experience as a marketing senior leader
Solid experience developing retail and brand campaigns to drive customer engagement, revenue and profit.
Understanding of the full customer journey, from search, to website/in-store, to purchase.
Relevant marketing qualifications.
Proven success in leading, developing, implementing marketing strategies within a controlled budget environment.
Proven problem-solving ability.
Exceptional inter-personal, planning, management, and communication skills.
The Offer |
This is a senior leadership role with a remuneration package to suit, based in Rhodes this is an exceptional opportunity to work with this growing brand backed by a renowned PE firm.
The Talent Mill Recruitment division is a bespoke recruitment consultancy and talent acquisition specialist within the fashion, lifestyle, and retail industries. With more than 10 years of specialist expertise with luxury retail, Australian & Contemporary designer, beauty, and lifestyle brands globally we discover, recognize, and connect inspiring individuals to the most desirable brands as trusted support to founder-led start-ups, SME’s, and multinational corporations within the fashion & retail industry.
Recruitment – but make it ethical, not transactional. Quality over quantity – always. Truly consultative and delivered at pace. We hold a genuine passion and expertise for the industries we support and offer a unique and modern recruitment proposition – one where we develop long term, meaningful relationships with all stakeholders.